BRZRKR #1 3rd Printing Announced – Limited Print Run

BOOM! Studios has already announced a 3rd printing for BRZRKR #1 with a cover by Dan Mora. There’s a catch though with this newly announced printing.

TFAW just updated their site listing these for sale.

It’s going to be limited to just 10k total. So yes, allocations will likely (I’m gonna go out on a limb here and say they WILL) occur. Here’s the snippet from the announcement sent out:

 



Seems to be a few pre-sales already for cheap on eBay (expect to get some likely canceled though if they are allocated, etc). Might be a good way to lock in some cheap copies as we all know, when publishers mention allocation, everyone starts losing their minds.

One must question why BOOM! is limiting print runs. What’s their motive behind such things? Perhaps BOOM! should change their name to FOMO! Studios because that’s exactly what they seem to be doing by making super small windows to order new books and printings and then limit additional printings.

There was a report of 600k+ of the first printing, is there really a demand from retailers for more copies of this book? My last outing to my local shop had stacks of these on the shelves.

Tell us what you think here or over on our forums.

15 thoughts on “BRZRKR #1 3rd Printing Announced – Limited Print Run”

      1. sure. what ya got? its usually Image that prints more subsequent printings of their number 1’s than the number of issues the series lasts. But Boom can do it too, I’m sure.

  1. IDK didn’t the first print have over 600k? You’re telling me the demand for this book is so high it needed a third print? By the way, you can go to any online comic shop and pick up cover A for cover price, there just siting there, stacks of em….. I am not doubting what CHU is saying, I am just saying the demand is false.

    1. What? Did you read the article. CHU never said there is enough demand to justify a third print. They said exactly the opposite.

      1. The second half of the article appeared to have been hidden in pop ups and advertising.

        1. Haha.. pop ups? We tell the advertisers no actual pop-ups, if you ever see one, screen shot it and we can tell them to knock it off.

      2. Heh, yes. I totally doubt the demand is justified in a 3rd printing for BRZRKR. My local shop yesterday had probably a good 75-100 copies of the first print still available.

  2. I think they are limiting these additional printings to pander to the FOMO crowd. Limited releases make people feel like they have something special.

    1. Yup. BOOM is all about the FOMO. They’re strategy is totally wrapped around speculators, creating a sense of demand that is false, etc.

      1. what are there about 3k stores, so every store should be getting 3
        and 10k is a lot for any 3rd printing

        1. I’m willing to bet there’s more than 3k stores with all the online stores and speculators who have Diamond accounts now..

  3. Watch, people will over order this hoping to get 1 copy but Boom will say with the high demand we decided not limit the print run. Another gimmick to sell thousands.

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