The whole new Ultimate line is blowing up right now. Ultimate Spider-Man #2 was selling online for $14.99 before release. Make sure to check your LCS stack because there are errors in the book that could make them more valuable.
Ultimate Spider-Man #2 has copies floating around out there that contain pages from Secret Wars Battle World #4. The pages from US2 just kind of blend into the Battleworld story. See the video below.
A local comic shop I visited ordered 100 copies of the book and got 13 copies of the error.
For full disclosure, I purchased 4 copies and listed three of them before posting this. All three copies sold at $39.99-$49.99.
So make sure to check those stacks.